Master Cosmetologist. Entrepreneur. Educator. Transformation and Confident Coach. 

Alia Freeman is a natural hair care professional from Savannah, Georgia. She received a formal education in Cosmetology from Empire Beauty School with additional concentrations in Business Management and Marketing. She credits Empire Beauty School for showcasing the importance of professionalism and craftsmanship—attributes she undoubtedly uses toward her own business practices today.

After completing her bachelor’s degree in Cosmetology, Alia began her journey as a professional hairstylist working for a variety of salons throughout the Southeastern region. It was during this time she noticed a gap in the market for natural hair salons. She began to see the demand was far greater than the availability. She often describes this period in her life as an “epiphany,” garnering her inspiration from peers and her own willingness to teach women, men and children how to embrace their natural beauty.

Today, Alia continues her pursuit to help the world embrace and emphasize their natural beauty. In 2014, she opened Divine Allure Salon LLC in Savannah, Georgia–one of the few in this area. Divine Allure Salon, LLC focuses on healthy natural hair with technique training and creativity, in addition to nail and skin amenities. Her team of trained stylists aim to educate them on their individual textures, recommend useful products, and offer tips to help clients embrace their natural beauty. When asked about her journey, Alia credits God for her gifts, talents and vision to be successful. She believes His purpose for her life is what has carried her to this point and continues to be her drive in future endeavors. She has been more than a hairstylist to many. She empowers everyone she comes in contact with God’s love and wisdom. She insists, “If you keep God first He can help you to overcome your fears. He will make you greater than you ever can imagine.”